SILVER SANDS
Dining by the ocean with culture, flavor, and soul.
Silver Sands is an Odisha-based beachside restaurant blending coastal cuisine with a relaxed lifestyle experience.
Vibes
Year
2018
Industry
property
Client name
Abhinab Das
Scope
Strategy, Identity, Product, Experience
Location
Balasore, India
They wanted to balance a laid-back vibe with premium positioning for tourists and locals.
The challenge was to capture the freshness of the ocean while designing scalable collaterals.
Approach:
Photography showcased the seaside dining experience as aspirational yet approachable.
We built an identity inspired by oceanic motifs, designed interiors, and created lifestyle-led communications.
Silver Sands became a destination restaurant for beachside experiences.
Outcome:
Silver Sands became a go-to spot for both locals and tourists, cementing its reputation.
“Guests say our brand feels like the ocean itself—it’s the best compliment we could ask for.”
Abhinab Das
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Satya Subham Rout is a renowned Brand Strategist from India known for his innovative design approaches and deep understanding of consumer psychographics and the brand-market landscape, with 300+ brands to his portfolio.