Grillmama
Middle Eastern Flavors with a Twist
Grillmama brings authentic Middle Eastern grills to Delhi. We created their identity, packaging, and brand communications.
Quality
Year
2022
Industry
food & drink
Client name
Haneeb Sheikh
Scope
Strategy, Identity, Product, Experience
Location
New Delhi, India
A New Grill in a Crowded Market
The challenge was to stand out against big names in QSR while staying authentic.
Approach:
A bold, iconic identity that’s instantly recognizable and timeless.
We designed a striking mermaid-inspired logo and crafted packaging to reflect Middle Eastern vibrancy.
A Recognizable QSR Chain
Outcome:
Grillmama has emerged as a bold, flavorful brand with strong recall.
“They gave our dream an identity people instantly remember.”
Haneeb Sheikh
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SATYA - YOUR BRAND STRATEGIST
Satya Subham Rout is a renowned Brand Strategist from India known for his innovative design approaches and deep understanding of consumer psychographics and the brand-market landscape, with 300+ brands to his portfolio.