AREETI STUDIO
Where Art, Community & Heritage Come Together
Areeti Studio is a heartfelt initiative run by a mother-daughter duo, designed as a creative space for the community. The studio blends personal passion with collective purpose, offering workshops, exhibitions, and artistic collaborations that celebrate creativity while building meaningful human connections. ONEDESIGN partnered with Areeti Studio to develop a brand identity that mirrors its warmth, inclusivity, and artistic spirit.
Finesse
Year
2024
Industry
community
Client name
Arti Mittal & Reet Mittal
Scope
Strategy, Identity, Product, Experience
Location
Panipat, India
Capturing the Soul of a Community-Driven Studio
The challenge was to create a brand identity that balanced professionalism with the personal touch of a family-led initiative. It had to reflect the artistry and heritage embedded in the studio’s ethos while making it accessible, welcoming, and inspiring for people of all ages.
Approach:
Design Rooted in Warmth, Storytelling & Creativity
ONEDESIGN developed an identity system infused with artistic motifs, handcrafted elements, and warm colors that resonate with the studio’s community focus. The branding emphasized the intimacy of a mother-daughter initiative while presenting Areeti Studio as a platform for collective expression, creativity, and cultural dialogue.
A Brand That Resonates with Artists & the Community
Outcome:
The new identity positioned Areeti Studio as a beacon of creativity and togetherness, enabling it to attract a diverse audience of artists, learners, and enthusiasts. The brand now radiates authenticity, making the studio not just a space, but a movement for community-led art.
“ONEDESIGN understood our vision perfectly. They helped us create a brand that feels like home to our community while still looking professional and inspiring.”
Arti Mittal & Reet Mittal
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SATYA - YOUR BRAND STRATEGIST
Satya Subham Rout is a renowned Brand Strategist from India known for his innovative design approaches and deep understanding of consumer psychographics and the brand-market landscape, with 300+ brands to his portfolio.