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THE SHAKE SHOP
Freshness in a cup, made vibrant for every mood.
The Shake Shop is a Pune-based juice and shake chain.
Innovative
Year
2017
Industry
food & drink
Client name
Multiple Owners
Scope
Strategy, Identity
Location
Pune, India
Their old identity didn’t capture the freshness and energy of the brand.
They needed scalable design for multiple outlets and menus.
Approach:
Collaterals emphasized freshness, energy, and lifestyle appeal.
We designed a playful identity with fruit-inspired visuals and optimized space branding.
The Shake Shop gained identity as a youth-driven juice brand.
Outcome:
The Shake Shop expanded outlets and built strong recall among urban youth.
“Customers recognize us instantly—the branding makes us feel alive.”
Multiple Owners
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SATYA - YOUR BRAND STRATEGIST
Satya Subham Rout is a renowned Brand Strategist from India known for his innovative design approaches and deep understanding of consumer psychographics and the brand-market landscape, with 300+ brands to his portfolio.
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