Enchanting the streets of Spain with Chicken
Brand Identity Design
Chicken Piri Piri is a restaurant located in the Spanish countryside, where salsa plays a ballet with flambe. One of our international clients, the restaurant approached us for helping it to click in the face of competition and to build it from scratch.
Right from the start, the logo had to connect with the onlookers and hence a decent looking logo was designed for our clients. On an honest note, the logo stood out among all the previous designs that they possessed. This gave us the green light to work on the collaterals for the brand for both online and offline promotion. Everywhere around the world, the news of good food spreads like wild fire. This turned out to be a reality for our Spanish clients as well.
Challenge & Key Achievements
We grasped the brand's essence to create a brand identity which separated Chicken Piri Piri from their competitors and stayed with the onlookers.
With our online & offline collaterals combined with the restaurant's potential to provide delicious food, Chicken Piri Piri turned out to be a hit.