BUILDING ROCK SOLID BRANDS BY INVESTING IN THE CORE
Building the foundations of a brand and making it fully equipped with a timeless visual language for sustainability.
BRAND FOUNDATION STRATEGY
Building concrete pillars of the brand that forsees years in the future
A brand strategy is a framework that dictates how firms interact with customers and differentiate themselves from rivals. The brand of your company extends beyond its name, logo, typefaces, and colours. Consider your company's appearance and feel, personality, business philosophy, values, and customer experiences as the whole of your brand. Consumers are increasingly choosing to do business with companies that provide quality while also making a positive impact on the world thanks to consistent and values-driven brand activities.
HERE'S HOW WE BUILD STRATEGIES THAT LAST
OUR TIME TESTED ENGAGEMENT MODEL
We don't over-promise and under-deliver
We have sorted our services to suit any style and hence we know exactly what to deliver and how.
We are committed to timelines
In order to make it happen, we break the barriers of a traditional agency to works all 24 hours.
We work over fixed & flexible contracts
our dedicated team never demurs from going that extra mile to finish your desired product goal.
We never have a problem with bandwidth
our priority is to provide you with committed assistance in every spectrum possible.
We are focused on gains and ROI
our services are focused on giving you measurable gains in terms of traction, growth or revenue.
We have a global team onboard with us
every team that is given to a client is composed of a remote team that works flawlessly
Everything that we will do and deliver to make you stronger in the core:
1. Research & Insights
We cover Industry Research, Industry Highlights, Industry Leadership Analysis, Competiton Research, Competition Target Profiling and Consumer Trends
2. Business & Brand Ambitions / Brand DNA
The brand’s DNA is made up of its Core Beliefs, Brand Mission & Values expressed in answering: Why? Who? How? & What? and through developing future proofing concepts in Social, Economic and Environmental domains.
3. Brand Characters & Audience
We define the Brand Persona, character, brand voice, expressions and brand tone which further finds its usage in brand communication. This exercise also covers research on your target customers, their behaviour and situational buying psychologies.
4. Value Proposition
We map how the brand is going to penetrate in the market with its customer's demands, goals and pain points with the offerings from the brand and create a analysis on the brand's market compatibility.
5. Brand Positioning
With most details in hand, we establish how the brand stands against the competitors using the product/services in the target market with a compatibility percentage that defines the brand's actual position in the market.
6. Brand Manifesto
A brand manifesto is an articulate statement of intent, a clear synthesis of what the brand stands for, for customers and the world. The brand manifesto is a creative statement; it is inspiring and talks about the brand's relationship with the user.
6. Product Architecture
A product architecture diagram is a visualization tool that will inform the team about the business process, feature framework, and design idea of a product.
I am always thrilled with the quality onedesign has been providing over the years. They are the best!
Konwert India Motors
My products became instantly recognizable because of the online brand that onedesign has built for us.
Parth Jawahar Sharma
APSECR, Sesen Healthcare
Onedesign's commitment to service and quality has never been compromised. It's still the best in the market.
Peter James Anderson
ALL THEY SAY
GREAT IDEAS FORM GREAT BRANDS
We have helped create 100+ industry leaders in last 05 years and have been behind some of the major brands that control the economy today by partnering with, leading and administrating some of the most exciting brand journeys of the era.